privacy policy

You trust us with your information when you visit our website or contact us. This Privacy Policy notifies you of the information we collect, why we have it and what we do with it. Please spend time to read this document carefully. Our aim is for you to understand its purpose.

This Privacy Policy explains:

  • The information we collect and why
  • How that information is used
  • The rights and choices that you have, including how to access and update certain information.

When was the data protection law changed?

The data protection law was changed on the 25th May 2018 when the General Data Protection Regulation (GDPR) was put into effect in the United Kingdom and across Europe.

We will notify you by email of any significant changes that we may still have to make to our Privacy Policy. We may also need to contact you to agree to certain changes where we have obtained your consent, or refresh your consent to us using your personal information.

  1. Who we are and how you can contact us

    When you use our website, Vector Consumer Ltd is the data controller (referred to as “vector consumer ltd”, “Vector Consumer”, “we”, “VC”, “us” or “our” in this privacy notice). Our registered office is 22, Valley Road Business Park Vale, Birkenhead, CH41 7EL.

    If you have any questions about this privacy policy, including requests to exercise your rights, you can contact our data protection officer (DPO) by writing to us. Please address your letter to DPO, Vector Consumer Ltd, 22, Valley Road Business Park Vale, Birkenhead, CH41 7EL.

    https://www.vectorconsumer.com is the address we refer to when we mention our website.

  2. How we collect your personal information

    We collect, store and transfer personal information about you:

    • When you use our website
    • When you email/send letters to us
    • When you talk to us on the phone
    • When you engage with us on social media
    • When you register to use our services
    • When you use live chat services
    • When you give us feedback in the form of comments and/or reviews

    The data that we collect when you use our services

    • Profile and usage data. This incorporates the data we gather from devices used to connect to those services i.e. computers/tablets and mobile devices, using cookies and similar internet tracking software (please find our cookies policy here)
    • A number of methods are used by us to analyse traffic to our website, this is to allow us to understand visitors’ needs and to continually build improved user experiences. The data that is collected is anonymous, aggregated numbers. For example, we do not link data to a specific IP address;
    • Vector Consumer Ltd use technologies to gather and store information about the browser and device you use when you visit our website. This may include using cookies or similar technologies to identify your device or browser;
    • The feedback that you provide to us;
    • When you use our website, and/or subscribe to our newsletter or;
    • When you complete an onsite form for a fulfilment estimate, a call back request, a contact us enquiry or to receive a free guide.

    Data from third parties we work with

    We never sell any of your personal data to any company, we do however share data with key suppliers to help process services that we bring to you those are:

    • Companies that introduce you to us
    • Government and law enforcement agencies
    • Payment Service Providers
    • Delivery Companies
    • Identity and contact data from publicly obtainable sources
    • Agents/agencies working on our behalf
    • Professional Service Providers – marketing platforms, agencies and website hosts and developers
    • Selected Social Media Sites – only when you choose to link your account
  3. How we use your personal information

    Cause and Action

    Data Type

    Our lawful basis for processing including our legitimate interest (if applicable)

    Details of communications with us through telephone, letter, email or social media. This includes sending you appropriate, personalised communications by post in relation to product, service and business updates.

    Your business name, full name, postal address, email address and copies of your contact with us.

    This is down to our contractual obligations to you and our valid interest of providing you with the best service and understanding how we can improve our business, products and services based on your feedback.

    We will keep record of our conversations with you, detailing how and when you contact us including any comments and complaints you may make.

    This information can also protect our business from fraud and other illegal activities.

    We may make note of information you have provided to advise any future communication we may have.


    Keeping you in the loop about relevant products and services, through newsletters.

    Your business name, full name, email address, postal address and business name.

    This is dependent on your prior consent. If we do not have this information, we cannot contact you.

    If we do have this information, you can inform us at any time when you no longer want to receive newsletters.

    Overseeing our relationship, including informing you about changes to our terms and privacy notices

    Business name, full name, postal address and email address.

    We would not include any promotional content in this case. Therefore, we do not require initial consent when sent by postal or email address. If we do not use your personal information for these purposes, we are unable to comply with our legal obligations.

    To help improve our services, we will send you feedback and surveys requests.

    Business name, full name, postal address, email address, marketing and usage data.

    We will not include any promotional content in these messages, and do not require prior consent when sent by postal or email address. We have a legitimate interest to do so as it contributes to making our products or services more relevant to you.

    To operate and safeguard our business and this website. This includes system maintenance troubleshooting, testing, support, data analysis, reporting and hosting of data).

    Your identity, contact and technical data.

    This is essential to fulfil our valid interests (to run the business, provision of administration and IT services, network security and to prevent fraud).

    Mandatory to comply with legal obligations.

    Improving our website, products/services, customer relationships, marketing and experiences by using data analytics.

    Technical and usage data

    This is essential to our legitimate interests (to define types of customers for our products and services, to keep out website up-to-date and relevant, to progress our business and to advise our marketing strategy).

    To make recommendations to you about our products and services that may be of interest to you.

    Business name, full name, postal address, email address, profile data and technical usage.

    This is essential to our legitimate interests (to develop our products/services and expand our business).

  4. We will only ever use your data if the law allows us to. The table above provides more detail around the personal information we gather about you, how we use it, and the legal basis we rely on when using the personal information:
    • If we have to execute the contract that we have already entered, or are about to enter into with you (for instance, when we need to send you billing information or inform you of changes to our products and services, we’ll collect your email and/or postal address to send the information to you).
    • When we need to comply with a legal or regulatory obligation. To illustrate this, Vector Consumer will pass on details of people involved in fraud or other criminal activities affecting us to law enforcement agencies.
    • If it is necessary for our legitimate interests (or those of a third party) but your benefit and fundamental rights do not overrule those interests (for instance, we will use your email address to send you information about our products, where you have shown a specific interest).
    • Where we can gather and process your data given with your permission, like if you sign up to receive our email newsletters.
  5. Change of Purpose
    Your personal information will only be used for the purposes of which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is aligned with its original purpose.

    If we need to use your personal information for another purpose, we will notify you and we will explain the legal basis allowing us to do this.

    Please note Vector Consumer may process your personal information without your knowledge or consent, in compliance with the above rules, where required or permitted by law.


    You can ask us, or third parties, at any point to stop sending you marketing information that may provide you with product updates, industry news, special offers or discounts. You can do this by contacting our DPO at Vector Consumer Ltd , 22, Valley Road Business Park Vale, Birkenhead, CH41 7EL.

    Our Cookies

    You can set your browser to help limit some, or all cookies, or to inform you when websites set or access cookies. If you refuse or disable cookies, parts of the website may not function correctly which could interfere with your experience. For more information about the cookies we use, please see our Cookie Policy here.

  6. Sharing your personal information

    We may share your personal information with trusted third parties in order to make our products and services available to you. We also distribute data when the law requires, for example to respond to a legal process, or to maintain security, to protect our customers and their rights.

    All third parties are required to respect the security of your personal information and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal information for their own benefits and only permitted to process your personal information for specific purposes and in accordance with our instructions.

  7. Failing to offer personal information

    When the law or a contract we have with you requests us to collect personal data and you fail to provide this data when asked, we may not be able to execute the contract that we have or are about to enter with you. This could hinder services that we provide to you which could lead to us having to potentially cancel a service you have with us, which of course we would inform you straight away.

  8. Transferring your personal information outside of the European Economic Area (EEA)

    Sometimes, it is necessary for us to share your data outside of the EEA to deliver services and products to you this normally occurs when our suppliers are outside the EEA. We go to great lengths to ensure that we are abiding by data protection laws and all personal data remains secure.

  9. Third-party channels

    Our website does include links to third-party websites, applications and plug-ins. Enabling those connections or clicking those links potentially allows third parties to gather and distribute information about you. We do not control third-party websites and are not responsible for their privacy policies. We encourage you to read the privacy notice of every website you visit upon leaving our website.

  10. Data security

    We have put appropriate security measures in place to prevent your personal information being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal information to those employees and third parties who have a business need to know. They will only process your personal information on our instructions and they are subject to a duty of confidentiality.

  11. How long do we keep your personal information?

    Your personal information will only be withheld for as long as is necessary to fulfil its original purposes, including for the purposes of satisfying any legal, accounting, or reporting requirements.

    Pinning down the appropriate retention period for personal information includes an analysis of the amount, nature and sensitivity of your personal information, the potential risk of harm from unlawful use or exposure of your personal information, the cause(s) for which we process your personal information and whether we can achieve those purposes through different methods, and the applicable legal requirements. In some situations, we will anonymise your personal information (so that it cannot be related to you) for investigation or statistical purposes. In this case, we may use this information indefinitely without further notice to you.

  12. Marketing

    Using your personal information helps us to inform you about relevant services and any up-coming offers, but we can only send you marketing messages you have given permission or shown valid interest. To be removed from our marketing database, all you need to do is follow the opt-out links within the marketing messages we send to you. Alternatively, you can contact our DPO, Vector Consumer Ltd , 22, Valley Road Business Park Vale, Birkenhead, CH41 7EL.

    Opting out of marketing messages does not apply to any personal data administered as a result of purchasing our services, or any other transaction between us.

  13. What are your rights?

    These are your rights:

    • The right of access- to ask for a copy of the personal data we store about you.
    • You have the right to erasure also known as the right to be forgotten, under article 17 of the GDPR individuals have the right to have their personal data completely removed. The right to be forgotten is not absolute and applies in certain cases. Please click here for more info. Please note that we can only delete any personal data held on you so long as there are no legal reasons connected to retain it.
    • The right of rectification- you have the right to request an update or correction of any old or invalid personal data that we store about you.
    • The right to restrict processing (in certain situations)- you can request us to ‘restrict processing of data’. This which means that we would have to secure and retain the data for your benefit but not, in any case, use it.
    • The right to object – you can opt out of any marketing communications that we may send to you or dispute that we are using / holding your personal data if we have no legitimate reasons to do so.
    • The right to portability (in certain circumstances) – You can ask us to provide you with some of the personal data that we store about you in a structured machine-readable format and/or to provide a copy of the data in such a format to another organisation.

    If you wish to exercise any of the above rights, please contact us; DPO, Vector Consumer Ltd, 22, Valley Road Business Park Vale, Birkenhead, CH41 7EL.

  14. Making a complaint

    If you are unhappy with how we have used your personal information please do write to us at DPO, Vector Consumer Ltd, 22, Valley Road Business Park Vale, Birkenhead, CH41 7EL.

    You can of course formally complain to the Information Commissioner’s Office, their details can be found at https://ico.org.uk/. We would, however, appreciate the opportunity to deal with your concerns first and if there is no resolution we advise you to approach the ICO as we will do everything in our power to help put reasonable resolutions in place.